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Matt Ream
Senior Manager, RFID Systems
Zebra Technologies |
With more than 15 years in the
high-tech engineering industry, 10 of them specifically
in RFID, Matt Ream is currently responsible for radio
frequency identification (RFID) business development and
strategic planning for Zebra Technologies.
Matt was responsible for launching
Zebra’s first RFID product, the R-140 smart label
printer/encoder; the first commercially available
product of its kind. Since then, Ream has been
responsible for setting subsequent product direction,
participating in international standards development,
and helping to develop a dedicated RFID sales channel.
Ream began his career in the
industrial controls and machine tool industries, where
he was involved with installation, training,
troubleshooting and design of a variety of industrial
control and flexible manufacturing systems. Later Ream
moved to Omron Corporation., where he served as RFID and
Bar Code product manager for North and South America and
was responsible for product promotion and strategic
planning in the RFID and bar code sales channels, as
well as RFID product development.
As a highly
respected expert in the area of RFID systems, Ream has
published and participated in writing numerous articles
on RFID and has conducted lectures for a multitude of
industry conferences, and The Center for Automatic
Identification at Ohio University. He has been active in
RFID standards work for ISO, ANSI and AIM.
Ream earned a bachelor’s degree in
electronics engineering technology from DeVry
University.
About Zebra Technologies
Zebra Technologies delivers
innovative and reliable on-demand printing solutions to
businesses and governments the world over. Zebra is one
of the leading global providers of thermal bar code
label and receipt printers, card printers, RFID smart
label printer/encoders, supplies, label
design/integration software, and the widest range of
thermal printer connectivity and networking solutions.
Zebra can help you meet your
challenges in the emerging area of radio frequency
identification (RFID). Leverage our expertise and
solutions to meet new RFID compliance initiatives.
Improve business efficiency. Reduce operating costs. And
increase revenues.
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